origin: starting the conversation

Author Archive

It’s Not Easy Being Green

10.12.15 by Brad Thurman

I like to think of myself as a foodie. I love to cook and I love to eat. I love trying new restaurants across the…

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Smile When It Hurts

12.15.14 by Brad Thurman

I recently had the great opportunity to serve as national president of the Society for Marketing Professional Services (SMPS), an organization dedicated to marketing and…

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Focus On What Matters

01.20.14 by Brad Thurman

It’s kind of a tradition. Not necessarily in a good sense, but a tradition nonetheless. Every year, our company hosts a big open house for…

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It’s Not the Economy, Stupid. It’s Value.

04.02.13 by Brad Thurman

I recently attended a regional conference for the Society of College and University Planning.  Futurist Glen Hiemstra, who discussed the trends and forces affecting education,…

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Gracias. Danke. Merci. Thanks.

11.23.10 by Brad Thurman

Your mom said it.  And your dad.  And your grandparents and teachers.  As a child, it was a gentle reminder whenever someone gave you a…

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What Price Passion?

11.01.10 by Brad Thurman

Vision is tricky business. Open any business management book and chances are you’ll find a mandate for establishing a strong vision and mission for your…

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Whose Child is Innovation?

10.10.10 by Brad Thurman

You’ve heard it thousands of times: “Necessity is the mother of invention.” True enough.  It makes sense that creation is driven by need.  Humankind’s most…

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And So It Begins…

10.10.10 by Brad Thurman

Welcome to Origin. Origin is a new adventure for us and we hope that you’ll enjoy it.  Our goal is to post timely, relevant information…

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Brad Thurman, PE, FSMPS, CPSM

Principal

As Chief Marketing Officer, Brad directs marketing and business development for Wallace Engineering. He received his Bachelor of Science in Architectural Studies and Master of…

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